Rebirth 1996 starts from unforgettable

Zhang Xiao didn't know that computer manufacturers would fall apart in this way, but the development and layout of the microelectronics technology company for more than two years was not for the current situation.

In Zhang Xiao's vision, the microelectronics technology company can slowly develop and gradually grow into a technology-based company mainly based on computer hardware and software to meet the basic requirements. As for the chip factory, Zhang Xiao never thought about it.

However, after more than two years of development, under the auspices of Academician Ni, the microelectronics technology company has developed extremely rapidly, and has achieved unimaginable success in both technology and production. Especially after the development of the Shenhua computer operating system, Zhang Xiao and Academician Ni strongly advocated the establishment of an ecological environment for computer operating systems.

This has enabled Shenhua Computer to achieve unimaginable success with the blessing of the operating system.

So far, if Shenhua Computer's market share of 12.00% is a great success, then the installation of computer operating systems has exceeded 30.00%, far exceeding Zhang Xiao's expectations.

The reason why this distributor conference can be successful is that all series of Shenhua Computer have the highest cost performance among the same performance. This is mainly because the localization rate of Shenhua Computer parts reaches 90.00%, thus reducing the cost.

At present, except for the high-end CPU that Shenhua Computer needs to import, the rest of the components can basically be designed and produced, which greatly saves costs and is also an advantage that other computer manufacturers cannot match.

In terms of production cost, even foreign computer brands are hard to match, which is the main reason why all computer manufacturers have to bow their heads.

A few days later, taking advantage of the opportunity of media hype, Shenhua Computer held high in the computer market, and the sales of computers continued to rise. Not only the dealers made a lot of money, but as the manufacturer of Shenhua Computer, Technology companies even sold out their original inventory, and both the factory and the foundry had to work overtime to cope with the steady stream of orders.

Lianxiang Group’s directly-operated stores, which are in stark contrast to Shenhua Computer, are at least 300 yuan higher than the models with the same performance, which makes each store have few customers. There are more scenes than customers, and I can't help but feel uneasy.

What's more, there are Shenhua computer dealers near every computer direct-sale store of Lianxiang Group. There are people coming and going, and people buying computers emerge in endlessly, one after another, which is easy to give people a sense of trust.

This is the crowd effect of people. The more people pay attention to something, the more people will follow suit.

The crowd effect is most obvious in the catering industry. If there are more people queuing up, people will naturally think that the food here is good. The more people want to taste it, the more people queuing will naturally form a virtuous circle. .

The queue support in real life is formed according to the crowd effect of people. Shops or restaurants recruit some idle people to line up, so as to attract people's attention and achieve great sales of products.

This morning, Zhang Xiao was discussing the future development of Microelectronics Technology Company with Academician Ni in the office. Hou Shuyan knocked on the door and walked in, and said to Zhang Xiao: "Boss, Mr. Ni, there are more than a dozen manufacturers of computer brands I asked to see you and President Ni downstairs, do you want to see me?"

After looking at each other, Zhang Xiao and Academician Ni nodded and said, "Let them go to the living room No. [-], and President Ni and I will go there in a while."

"Okay, I'll make arrangements now." Hou Shuyan agreed and left.

Zhang Xiao said to Academician Ni thoughtfully: "Academician Ni, what do you think they are looking for us for?"

"Protesting or seeking peace, it's nothing more than these two, but why do we need to waste this brain cell, we will know if we meet in a while." Academician Ni said with a smile, not surprised by the arrival of these people.

"You're right. You'll know why they're here when you see them." Zhang Xiao also laughed. For Zhang Xiao, the reason for these people's visit is not important. Favorable, the longer the delay, the greater the advantage.

Academician Ni couldn't help being in a good mood. After the joint investigation left, all Hongyuan Group's affairs were back on track. This is Hongyuan Group's use of the momentum to win this competition.

Shopping malls are like battlefields, where cooperation leads to victory.

The victory of Hongyuan Group seems to be achieved in the form of a dealer conference, but in fact it is not a big trend.

However, Zhang Xiao and Academician Ni did not stay in the office anymore, but came to the living room together, and met computer manufacturers from all over the country. As expected by Zhang Xiao, neither the Lianxiang Group nor the Lin family sent anyone over.

"Mr. Zhang, Mr. Ni, we came here this time to cooperate with Hongyuan Group. After all, the price war has been a loss for both us and Hongyuan Group." After sitting down with Academician Ni, he spoke first.

After Zhang Xiao and Academician Ni looked at each other, Academician Ni smiled and said, "Mr. Shi, how do you plan to cooperate with us? As far as I know, your Ark computer doesn't have much market share."

Shi Qing didn't hide it at the moment, after all, at this time, they were unwilling to waste more time arguing. After all, time is an advantage for Hongyuan Group, but it is a disadvantage for them. Loss-making, if the Hongyuan Group drags on for a year or so in the negotiation, then whether or not these computer brands exist will be a problem.

"Mr. Ni, although the market share of our Ark Computer company is not large, the combined market share of so many of our computer manufacturers is no less than that of Shenhua Computer, and even exceeds it. Therefore, we hope that Microelectronics will Technology companies will cooperate in the form of technology shares, and then everyone will be considered a family, and naturally there will be no need for price wars, and the profits will naturally exceed those before." Shi Qing directly pulled out the conditions and said.

Academician Ni was overjoyed. After all, these computer manufacturers have combined to occupy a large market share. If they can reach a cooperation in the form of technology shares, then whether it is in terms of technology-based components or the promotion of computer operating systems In fact, it is of great benefit to microelectronics technology companies, which made Academician Ni couldn't help but be excited.

But Zhang Xiao thinks more about it. After all, Microelectronics Technology Company's current advantages are hard-won. Although these computer manufacturers are not as good as Microelectronics Technology Company in terms of technology, they also have merits in marketing and other aspects. It is not bad to cooperate in the form of technology investment, but it is also necessary to prevent these computer manufacturers from playing tricks.

However, Shenhua Computer's biggest rival is Lianxiang Group at present. It is necessary to cooperate with these computer manufacturers to further reduce the living space of Lianxiang Group. Otherwise, once these computer manufacturers and Lianxiang Group are forced to completely unite against microelectronics technology The company, I'm afraid there will be frequent accidents at that time.

After seeing Zhang Xiao's gesture, Academician Ni naturally asked other computer manufacturers: "Everyone, do you agree with Mr. Shi?"

"Yes, Mr. Ni, this is the result of our discussions with the computer manufacturers. Just talk to Mr. Shi, and we will fully abide by the agreement." Lu Xuemin said with a smile.

Other computer manufacturers also nodded in response, which made Academician Ni feel the seriousness of the matter. It seems that these computer manufacturers have united. Request, then they will definitely compete with microelectronics technology companies to the end.

The corner of Zhang Xiao's mouth twitched slightly, and he didn't really care about the alliance of these computer manufacturers. After all, people are far away from each other, not to mention that in this shopping mall full of intrigues, the so-called alliance is just to put pressure on Hongyuan Group.

"Mr. Shi, since everyone asked you to talk to me, let's stop being polite. How can we cooperate?" Academician Ni said to Shi Qing with a smile after receiving Zhang Xiao's hint.

"We are willing to pay 20.00% of the profits from computer sales to cooperate with microelectronics technology companies. This is also our sincerity." Shi Qing was certain at this moment that as long as Academician Ni is willing to talk, everything will be fine.

The reason why the profit of computer sales is 20.00% is because most of the main businesses of their computer manufacturers are not based on computers, but also have various other businesses. The shares are unrealistic and the total profits are not Possibly, but what they want to cooperate with is only computer, so the 20.00% of computer sales profit is the result of their deliberation.

After thinking about it for a while, Academician Ni understood the meaning of these computer manufacturers. Up to now, these computer manufacturers are basically unprofitable in computer sales, but if they can get the technical authorization or core components from Microelectronics Technology Procurement, after their computer costs drop, there is still a lot of profit, which is the main reason why they are willing to negotiate with microelectronics technology companies.

Academician Ni began to think about the possibility of cooperation at this moment. After all, this matter is not a trivial matter. Once the cooperation is reached, the cost advantage between Microelectronics Technology Company and other computer manufacturers will inevitably decline, but in this way, the corresponding profits will increase. There is a great improvement.

After a little thought, Academician Ni said, "Mr. Shi, do you have a specific cooperation plan?"

"We have drawn up a cooperation draft, Mr. Ni, you can take a look at it, but we don't want the matter of cooperation to be revealed now." Shi Qing said realistically. After all, many of the companies behind these computer manufacturers are listed companies. A little trouble will cause the stock price to fluctuate, which they don't want to see.

"That's no problem, we're not talkative people." Academician Ni readily agreed.

After receiving the cooperation draft, Academician Ni said to Shi Qing and the others: "We need to study it, and everyone can take a break."

In this regard, the computer manufacturers couldn't help but breathe a sigh of relief. As long as they are not allowed to think about it after leaving, the possibility of reaching a cooperation will be greatly improved.

Then Academician Ni and Zhang Xiao returned to Zhang Xiao's office, opened the cooperation draft and read it.

After reading it, Zhang Xiao also knew that Shi Qing did not hide anything, so he asked Academician Ni: "Academician Ni, do you think this kind of cooperation is still meaningful?"

Academician Ni is very clear about the meaning of Zhang Xiao's words. After all, Shenhua Computer's market share is increasing day by day. As long as it takes a while, it is not impossible to double it. So from this point of view, the cooperation with these computer manufacturers It is not meaningful.

But after thinking about it for a while, Academician Ni still smiled and said: "Boss, this kind of cooperation is of course meaningful. Although it seems that Shenhua Computer has no rivals at present, many things are not so absolute. Once we give up this cooperation, these Computer manufacturers who are cornered will definitely look for other ways out."

"Boss, you need to know that the computer market is a big market with hundreds of billions of dollars. It cannot be monopolized by one company or company. Competitors will continue to appear. Even if these computer manufacturers have withdrawn from the competition now, there will be new ones. Competitors have reappeared, so instead of competing with unfamiliar competitors, we might as well cooperate with these computer manufacturers, not only to obtain part of the profits, but also to allow them to become component customers of microelectronics technology companies.”

"Moreover, once they start to cooperate with us, our computer operating system can be installed on their computers for the first time, which plays a vital role in the promotion of the computer operating system. And our cooperation with them is nothing more than boiling a frog in warm water." Forget it, when they rely more and more on our company, we have the final say on what they will do."

Academician Ni's explanation made Zhang Xiao's eyes light up. He hadn't considered this aspect. After all, he had been coveting the computer market for a long time. Now that he had the opportunity to occupy half of the domestic computer market, how could he give up willingly, but After listening to Academician Ni's analysis, it made him understand that things were never as simple as he thought.

"Well, let's cooperate." Zhang Xiao said helplessly. After all, it seemed that he was only one step away from his goal, but there was still a long way to go.

Zhang Xiao didn't participate in the next negotiation. After all, Academician Ni was there, so there was no need for him to do anything, and he didn't need to ask for specific details. As long as the cooperation could be reached, it was enough. m. cascoo.

But at this moment, the living room was full of joy and harmony, and it was not at all obvious that the relationship between everyone was still hostile not long ago.

In fact, this is the normal state of shopping malls. Competition is competition. When it is time to cooperate, they are not procrastinating. It is rare to see a situation where a disagreement will turn their faces.

Although both parties had their own calculations, the cooperation plan was reached very quickly. After both parties signed and stamped the cooperation plan one after another, the computer manufacturers headed by Shi Qing felt relieved.