Extraordinary Genius

853. Is the 853 chapter reversed? (Please ask for a ticket)

Zong Qingxian and Li Jing Weidu called Feng Yu and talked about their achievements, how to drag the two music Corporation. And the Beverage Alliance and other organizations are also good, no betrayal.

In fact, those organizations have the meaning of boycotting the two music. The market is so big. There are already a number of beverage companies coexisting. If two tigers are introduced, they may be eaten in turn.

In two countries, the two companies have used this method to annex the beverage organizations of those countries. This time just selling the Beverage Alliance, selling Feng Yu them a face.

Their ideas are the same as those of Wahaha and Baoji. They must keep the original market and vigorously develop new markets, so that they can become bigger and stronger!

The two profits, the high profits, who are not jealous. The beverage industry is very promising. With so many people in China, as long as the market share is maintained, profits will continue to grow.

Feng Yu always felt that it seemed that they had missed something. And the two giants of the culture of the beverage industry will not be defeated by this simple means. In such a large market in China, the two music organizations will not give up anyway.

Soon, Feng Yu knew what the two music companies used.

The products of the two music companies appear in the market below the county level, mainly in the county towns and townships. Those small stores are the blind spots of Wahaha and Jianbao.

Feng Yu heard the news and was unbelievable. This TM is against it. Shouldn’t it be that other cola brands can only be sold in rural areas?

Feng Yu frowns, how is this possible? This channel is the worst kind. How many townships have the population and spending power to match a district in a certain city. Transportation, warehousing and other costs will rise straight up, and spending power is not high, this is not the style of two music!

This is a typical rural encirclement tactic. There are two kinds of colas in the past. In China, this tactic is used. One is Wahaha’s very cola, and the other is huanghuang cola. They are all in the countryside and are occupied by low prices. The market, the main means of publicity, one is television advertising, one is the kind of wall advertising in rural areas.

At the time of the previous life, the two music had already started to be famous, and they firmly occupied the sales of the city. No one could shake it. The two companies, another way, even sold well, at least a few hundred years of turnover, at least a low profit.

But that is a small to big, a means of adoption, two music Corporation, will do this? This is invisible, not to lower your own brand, a grade.

Even if the two music agree, how can they sell them to the rural areas so quickly? To say that they are the sales channels they have established, Feng Yu absolutely does not believe that self-built sales channels are absolutely impossible!

This kind of thing was well investigated, and as a result, Feng Yu frowned.

Pepsi Cola worked with Kang Shuaifu, and Coca Cola worked with the same. The two companies have been developing rural markets this year because the city market is not competing with Wahaha.

But they develop this channel and the cost of investment is high. And the consumption power in rural areas is really not high. They are still losing money now.

At this time, the two music companies that had no cooperation, they found them and sought cooperation. The two beverages are not subject to the Beverage Alliance, and they have a bad relationship with the Beverage Alliance, so everyone has a common opponent.

And the two companies, all of Taiwan, some time ago, were also heavily penalized by the local government, but there is no patriotic sentiment. Or, they simply did not regard mainland as their own country!

Feng Yu, remember, the previous Pepsi Corporation was strategically cooperating with Kang Shuaifu. All the Pepsi filling plants were sold to Kang Shuaifu, and a new flavor of cola was also sold to Kang Shuaifu. In exchange for Kang Shuaifu for Pepsi Cola OEM supplier production, and package sales.

Of course, the funds paid by Kang Shuaifu are also astronomical figures, and it is not a good one who can afford to lose money.

Anyway, since the cooperation, Pepsi has firmly suppressed Coca Cola in China and even Southeast Asia. Whether it is sales of cola, sales of carbonated beverages or sales of juice, it is above Coca Cola, and the China market has become the fastest profit growth point for Pepsi.

Unexpectedly, Pepsi still chose the old road in this world, but this time the cooperation with the past life is definitely different. Kang Shuaifu still has no status as a tea drink Boss, and there is no such sales channel as Niu Fork, and there is no national well-known beverage brand. . The cooperation between the two companies may be the result of a kind of warmth.

Kang Shuaifu’s own business channels, too much investment, and the sales of Pepsi, can make Kang Shuaifu save a lot of channel costs. More importantly, Pepsi Corporation will lease the bottling plant to Kang Shuaifu to increase the capacity of Kang Shuaifu and save transportation costs.

It can be said that the cooperation between the two companies is a win-win situation.

Coca Cola also saw this and immediately chose to cooperate with the same Corporation, the same cooperation method, the same choice.

To put it bluntly, they all have a common enemy, and that is the Beverage Alliance. This alliance firmly grasps the pricing power of China beverages. Although it is not clearly stated, it has already formed a fact.

Their tea drinks, dairy products, carbonated drinks and even the price of mineral water are basically the same, not price competition. Now the goal of this Beverage Alliance is very consistent. First, the two music organizations will be taken out of the China market, and Kang Shuaifu and the same two organizations will be suppressed and let them exit the beverage industry.

The two-legged structure, this helpless move, also played a good effect. The countryside will become richer and the consumption power will be higher and higher. Besides, they are not giving up the urban market. The two Taiwan Corporations have the same sales capabilities in the city.

Although not as professional as a specialized beverage distributor, they sell instant noodles, and their sales ability is absolutely not bad. They also have their own sales channels, which are not comparable to Wahaha, but definitely not much weaker than the establishment of Bao.

Two music Corporation thought about it and formed a combined attack in the future to get back to the market. While encircling the city in the countryside, we continue to build a nail in the urban market to maintain brand awareness. It only takes two years, they can counterattack the city, and at that time, their sales channels in the city have already been successful.

So, in this way, the cola Corporation of the United States cooperated with Taiwan’s two companies, solved their sales channel problems and caught up with the tail of the sales season.

This incident reminded Feng Yu of them. Don’t underestimate other organizations, they can always find a way out that you can’t find.

Zong Qingxian, Li Jing Wei, they are mad, and they are the two Taiwan Company. If they are not, the two companies will definitely lose a lot this year.

Hey, aren’t you starting a instant noodles? Then we Wahaha also sell instant noodles! Originally Zong Qingxian was still hesitating, but now he has made up his mind.

You put your hand on our plate, don’t blame me for picking up the dishes on your plate!

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